marketing
Americannoun
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the act of buying or selling in a market.
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the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.
noun
Other Word Forms
Derived Forms
Etymology
Origin of marketing
Explanation
Marketing is how you go about promoting and selling a product. Any ad campaign is a type of marketing. Marketing has to do with making people aware of what you have to offer, whether it's updated software, a clearance sale, or ice-cold lemonade. If a commercial really makes you want to buy something, the marketing worked. Politicians use marketing in their campaigns to convince voters. Marketing is all about selling — and given how many ads there are everywhere you look, it’s probably one of the most powerful forces in the world.
Vocabulary lists containing marketing
Material World: Shopping Lingo
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Frindle
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Media Literacy - High School
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Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
It will take more than stolen KitKats and canny marketing to turn the company around.
From Barron's • Jun. 10, 2026
Some senior figures worried the tool was so powerful it could pose financial security risks, though others have questioned how much of the hype is marketing spin.
From BBC • Jun. 9, 2026
It has built its brand around aggressive marketing ahead of the city’s upcoming global sports calendar.
From Los Angeles Times • Jun. 9, 2026
But the sportsbooks have an advantage over Kalshi and Polymarket: years of experience marketing sports betting to new customers.
From Barron's • Jun. 9, 2026
A massive marketing campaign promoted the launch of the OASIS.
From "Ready Player One: A Novel" by Ernest Cline
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
