marketing
Americannoun
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the act of buying or selling in a market.
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the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.
noun
Other Word Forms
Derived Forms
Etymology
Origin of marketing
Explanation
Marketing is how you go about promoting and selling a product. Any ad campaign is a type of marketing. Marketing has to do with making people aware of what you have to offer, whether it's updated software, a clearance sale, or ice-cold lemonade. If a commercial really makes you want to buy something, the marketing worked. Politicians use marketing in their campaigns to convince voters. Marketing is all about selling — and given how many ads there are everywhere you look, it’s probably one of the most powerful forces in the world.
Vocabulary lists containing marketing
Material World: Shopping Lingo
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Frindle
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Media Literacy - High School
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Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
Marketing representatives and engineers came to “razzle and dazzle” him, he said, pitching something big and transformative that would bring significant tax revenue to the county.
From Salon • Jun. 6, 2026
Speaking at the Licensing Expo in Las Vegas on Tuesday, Netflix Chief Marketing Officer Marian Lee announced the company is expanding into new family-oriented business segments, with “major moves” into toys and candy.
From Barron's • May 19, 2026
Marketing had previously been led by Lee Anne Blake, who was chief growth officer from 2020 to 2025.
From The Wall Street Journal • Apr. 7, 2026
Marketing expenses like this one push the media ecosystem in a different direction.
From Slate • Apr. 7, 2026
His name is H. G. Street, of Hebron, Ill., who will tell us about "Marketing Fruit Direct."
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.