Try Our Apps
Petrichor: The smell after rainfall
a technique of advertising in which two or more competing products are compared in such a manner that certain good qualities are conceded but one product is made to appear clearly more beneficial or desirable than its competitors.
Based on the Random House Dictionary, © Random House, Inc. 2017.
Cite This Source
Discover our greatest slideshows
12 Shades Of Angry Emotions
What's In A Name: Fast Food
Into the Girl Scout Cookie Jar
Quotes: Past, Present, and Future...
Browse more topics on our blog
What Is the Difference Between Discreet and Discrete?
Learn the correct uses of these two commonly confused homophones.
What Character Was Removed from the Alphabet?
What mistaken pronunciation gave this character its name?
This small mark has two primary uses: to signify possession or omitted letters.
How Do I Get a Word into the Dictionary?
People invent new words all the time, but which ones actually make it?
Word of the Day
Difficulty index for
Few English speakers likely know this word
Word Value for
Words With Friends
Nearby words for accepted pairing