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admass

American

[ad-mas] / ˈædˌmæs /

noun

high-pressure marketing in which mass-media advertising is used to reach large numbers of people.

adjective

characteristic of or relating to admass.

Etymology

Origin of admass

First recorded in 1950–55; ad ¹ + mass

Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023

Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.