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audience share

noun

  1. the percentage of households with television sets in use or tuned to a particular station during a specific period of time.


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Word History and Origins

Origin of audience share1

First recorded in 1970–75

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Example Sentences

Indeed, she pandemic accelerated many of the systemic changes that were already in motion, namely the growing transfer of audience share to streaming and CTV at the expense of linear TV.

From Digiday

And, as revealed by data, the ones that make moves that deliver scalable brand metrics early, stand to claim an audience share that slower adopters will almost certainly miss.

From Digiday

But for skeptics of evidence-based medicine, “natural” is a handy go-to word to make the target audience share their skepticism.

By 2011 BSkyB outstripped the BBC in terms of cash revenues, if not audience share.

He likes talk radio more than television because it has a wider audience share.

Network audience share is dwindling, advertising revenue is shriveling, and the once-flush news divisions are pinching pennies.

Growing out of this conviction-tension comes resolve to make the audience share that conviction-tension.

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