an admonition to potential purchasers to research the desired item; an admonition to be wary of a business that has received previous complaints
That legal Latin maxim, "Let the buyer beware," is a legal fiction.
"Let the buyer beware" may be specially said of this class of shopping.
Caveat emptor, "Let the buyer beware," was seemingly the dominating retail motto of those days.
But there is 123something in Latin about caveat emptor, which is short for “Let the buyer beware!”
It means, let the buyer beware; it's up to the buyer to see what stuff he's buying.
It has driven that discreditable maxim, "Let the buyer beware," out of all decent commercialism.
The old trading doctrine of caveat emptor, or let the buyer beware, is no longer relied on by reputable merchants.
Until the day when the world is a perfect place, we simply have to take caveat emptor to heart—let the buyer beware.