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catch phrase

or catchphrase

a phrase that attracts or is meant to attract attention.
a phrase, as a slogan, that comes to be widely and repeatedly used, often with little of the original meaning remaining.
Origin of catch phrase
1840-50; catch(word) + phrase Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2016.
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Examples from the Web for catchphrase
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Historical Examples
  • And when a man wants to talk like that "how-do-you-do" is as good a catchphrase as the next to keep his tongue discreet.

    Sally of Missouri R. E. Young
British Dictionary definitions for catchphrase

catch phrase

a well-known frequently used phrase, esp one associated with a particular group, etc
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition
© William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012
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Word Origin and History for catchphrase

also catch-phrase, 1837, from catch (v.) + phrase (n.). The notion is of words that will "catch" in the mind (cf. catchword).

Online Etymology Dictionary, © 2010 Douglas Harper
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