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deep-link

verb (used with or without object)
1.
Digital Technology. to create a link to (an internal Web page or its content), rather than linking to the website's home page.

deep link

noun
1.
Digital Technology. a link that sends traffic to an internal Web page with more relevant or specific content, rather than to the website's home page, as to increase user engagement.
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Based on the Random House Dictionary, © Random House, Inc. 2016.
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