Rather than accept the idea that end-user devices have become a commodity, Dell continues to invest in their value.
These trends are making the expertise and development of PCs and other end-user technologies even more important, not less so.
The person who uses a computer application, as opposed to those who developed or support it. The end-user may or may not know anything about computers, how they work, or what to do if something goes wrong. End-users do not usually have administrative responsibilities or privileges.
End users are certain to have a different set of assumptions than the developers who created the application.