The Daily Beast has learned that the strategy so far is working at Nike, but not at Gillette or Gatorade.
“I think it provides somewhat of a green light for other states to move forward with a strong regulatory system,” Gillette said.
He says he shaves his chest and stomach weekly with a standard Gillette razor.
The Gillette spot begins with a dapper-looking Federer making small talk on the set.
The coup de grâce: he can currently be seen sporting a plethora of fake mustaches in commercials for Gillette.
While safety razors had been on the market for years, it took Gillette to bring out a better one, patent it, and make his fortune.
"Look what the critics have done to us," said Gillette, gloomily.
It is now night, and Hauser and Gillette have not yet returned.
Gillette was much depressed, and he met Frohman in this mood.
I recall that one of these men admitted stealing and carrying off seven Gillette safety razors in a period of two weeks.