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hyperlocal
[ hahy-per-loh-kuhl ]
adjective
- relating to or focused on a very small geographical community, as a neighborhood:
hyperlocal news websites;
hyperlocal advertising.
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Word History and Origins
Origin of hyperlocal1
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Example Sentences
This staggering helped administrators identify outbreak sites more quickly, as new data were available each day at a hyperlocal level.
“This collaborative effort is an interesting option for advertisers seeking contextual, hyperlocal marketing campaigns, to supplement existing display advertising,” said MediaCrossing CEO Michael Kalman.
As a self-identified “hyperlocal” platform, Nextdoor tried to provide users with a unique view — and news — about what’s happening in their communities.
This was either because these people had lost their jobs and were looking for ways to earn, or because they sensed an opportunity in the growing trend of hyperlocal demand as physical stores and restaurants remained shut.
“This is not your father’s or grandfather’s Patch,” said Doctor, referring to the hyperlocal digital news platform in over 1,000 towns and counties.
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