Hunter chose the name jaya James for the American Express card "because it sounded like Jesse James and she liked Jesse James."
Now Bimba was a king: and jaya was his cousin on the mother's side.
One's own self is begotten on one's wife, and therefore it is that the wife is called jaya.
So jaya remained in triumph, reigning over the kingdom, whose capital stood on the very spot on which we are sitting now.
Thou art jaya and Vijaya, and it is thou that givest victory in battle.