Kool-Aid

[ kool-eyd ]

Trademark.

1. a brand name for a powdered mix used to make a sugary, fruit-flavored drink.

noun

1. a drink made from this mix.

Word History and Origins

Origin of Kool-Aid¹

Kool-Aid def 3 in reference to the 1978 Jonestown Massacre, in which a cult leader supposedly convinced followers to drink a poisoned beverage

Idioms and Phrases

Idioms

1. drink the Kool-Aid, to support or believe in something in a blindly enthusiastic way:

   A level-headed reporter, he didn’t drink the Kool-Aid on the tax issue.

Example Sentences

At the same time, the tobacco companies Philip Morris and RJ Reynolds were buying up ultra-processed food and beverages companies, including General Foods, Kraft, Nabisco and Kool-Aid.

From No Straight News

In fact, several brands are building a presence on the platform via their own profiles, including Milk Bar, Kool-Aid and news publishers like Politico.

From Digiday

Has Tomblin been drinking the Tea Party's polluted Kool-Aid?

From The Daily Beast

We even had a guy jump his bike over one into a pool of Kool-Aid.

From The Daily Beast

The hype is contagious—and everyone is drinking the Kool-aid.

From The Daily Beast

No one should imagine that Cantor has drunk the liberal Kool-Aid.

From The Daily Beast

There was nothing explicitly in the Kool-Aid we drank at Young Judaea.

From The Daily Beast

Death Waits was a good kid, but he was a serious imbiber of the kool-aid.

From Project Gutenberg