landing page

American  

noun

1. a web page that a user is directed to after clicking on an external hyperlink, often a page designed especially for marketing purposes.

   Their landing page asks for your email address and automatically enters you into a $1,000 cash drawing.

---

Etymology

Origin of landing page

First recorded in 1995–2000

Example Sentences

See Examples For:

landing page

Ahead of the IPO, the Robinhood app features a landing page where customers can request shares of the Pershing Square USA closed-end fund.

From MarketWatch ● Apr. 28, 2026

The FDA website still contains summaries of the removed webpages, but the links to them reroute to a landing page describing the agency’s regulatory role.

From The Wall Street Journal ● Jan. 15, 2026

On the landing page, the company advises users to update their app to the most recent version to ensure the best experience.

From BBC ● Dec. 3, 2025

Nightfall founder Mokhtar Jabli said he has received a steady stream of inquiries since the company created a 2028 Olympics landing page on its site highlighting available rentals.

From Los Angeles Times ● Sep. 2, 2025

“Lisa Hazen, who helped me with the meeting’s landing page, reached out to Zoom and found that this would cost an exorbitant amount of money,” Watts said.

From Slate ● Aug. 2, 2024