marketing

American  

[mahr-ki-ting] / ˈmɑr kɪ tɪŋ /

noun

1. the act of buying or selling in a market.

2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.

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marketing British  

/ ˈmɑːkɪtɪŋ /

noun

1. the provision of goods or services to meet customer or consumer needs

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Other Word Forms

• intermarketing adjective
• premarketing adjective

Etymology

Origin of marketing

First recorded in 1555–65; market + -ing ¹

Example Sentences

They also made a decision that may have assisted in the adoration for Madigan, and kept the character a secret in the marketing campaign.

From Los Angeles Times

AI coding products like Anthropic’s Claude Code and OpenAI’s Codex, along with AI tools for sales, marketing and other functions, have reduced the need to hire, some founders and Silicon Valley insiders say.

From The Wall Street Journal

When we talk to those investors about the fact that we have the only home marketing model in the United States, they find that appealing.

From Barron's

Speaking to AFP at half-time, MLS commissioner Gerber said the league will splash "tens of millions" of dollars on its biggest ever marketing effort, to harness the upcoming huge spike in soccer interest.

From Barron's

For-profit sports academies, some focusing on a single sport, are popping up from Virginia to San Diego, while private schools, home-school programs and even a public school district are adding—and aggressively marketing—holdback years.

From The Wall Street Journal

Related Words

• buying
• commerce
• retailing
• selling