They will welcome his belief in soft power (i.e. diplomacy) and his desire to work with allies rather than steamroll them.
By soft power, he means building infrastructure and providing health care and economic development.
Some politicians take recourse to a fudge, and sell the notion of India as a soft power.
Ayatollah Khomeini was a profound believer in soft power: say “the Truth” and the people would come.
This augurs well for a soft power emphasis in the job of secretary of state.
The recent veto on Syria undermines its campaign to project “soft power” and a kinder, gentler image around the world.
Their crafty use of soft power, however ill-intentioned, predates the “change” in our new foreign-policy approach.
Americans tend to radically overestimate the benefits of "soft power" or "leading by example".