- to sell more cheaply than.
- to advertise with restraint; understate the merits of (something): By underselling his product, he let his hearers convince themselves of its importance.
- to sell for less than the actual value.
Origin of undersell
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2018
Examples from the Web for undersold
Then they undersold John one-half, and he said times were scarce.
The French have undersold our cloths, and spoiled our markets in the Levant.The History of England in Three Volumes, Vol.II.
The caitiff who had undersold them was in the village at that moment!The Woodlands Orchids
They had been undersold, in the same line of goods, with quite a large customer.Hope Mills
Amanda M. Douglas
The copers were undersold, and they found it best to take themselves off.A Dream of the North Sea</p>
- to sell for less than the usual or expected price
- (tr) to sell at a price lower than that of (another seller)
- (tr) to advertise (merchandise) with moderation or restraint
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012