Zovirax
AmericanExample Sentences
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Because Burroughs Wellcome Co. had developed a first-of-its-kind treatment for genital herpes, Zovirax, they implemented an aggressive marketing plan that downplayed their drug and instead attached a stigma of shame to having genital herpes.
From Salon • Dec. 29, 2022
“The stigma is a comparatively recent phenomenon and appears to be the direct result of a Burroughs Wellcome’s Zovirax pharmaceutical marketing campaign in the late 1970’s through mid 1980’s.”
From Slate • Dec. 2, 2019
Grubbs pitched doctors on Zovirax and other Burroughs Wellcome drugs for several years starting in 1987 and worked in the pharmaceutical industry for 23 years total.
From Slate • Dec. 2, 2019
Glaxo sold the U.S. and Canadian rights for Zovirax in 2011 to Canadian company Valeant Pharmaceuticals for $300 million.
From Los Angeles Times • Mar. 5, 2015
There was the tube of Zovirax, and there was the $95 payment Makichuk made.
From Los Angeles Times • Mar. 5, 2015
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
