ad infinitum

American  

[ad in-fuh-nahy-tuhm, adin-] / æd ˌɪn fəˈnaɪ təm, ˌædɪn- /

adverb

1. to infinity; endlessly; without limit. ad inf., ad infin

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ad infinitum British  

/ æd ˌɪnfɪˈnaɪtəm /

adverb

1.  ad inf.  without end; endlessly; to infinity

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Etymology

Origin of ad infinitum

From Latin

Example Sentences

But is it the best way to spent $600 million–plus in taxpayer dollars, every year, ad infinitum?

From Slate • Jul. 8, 2025

The stakes of the strike even extend to who owns an actor’s literal body and voice, as technology now allows an actor’s image to be digitally repurposed ad infinitum.

From Los Angeles Times • Oct. 13, 2023

Scientists don’t currently know whether that expansion will continue indefinitely or, if so, whether it will keep accelerating ad infinitum.

From Scientific American • Aug. 29, 2023

For institutions like the news media, bad habits die again and again and again ad infinitum until the lesson is learned too late.

From Salon • Mar. 18, 2023

Flies with heads and tails make eggs with heads and tails, which make embryos with heads and tails, which grow into flies with heads and tails, and so forth, ad infinitum.

From "The Gene" by Siddhartha Mukherjee