admass

[ ad-mas ]
/ ˈædˌmæs /
Chiefly British

noun

high-pressure marketing in which mass-media advertising is used to reach large numbers of people.

adjective

characteristic of or relating to admass.

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Origin of admass

First recorded in 1950–55; ad1 + mass

Words nearby admass

Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2020