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admass

[ ad-mas ]
/ ˈædˌmæs /
Chiefly British
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noun
high-pressure marketing in which mass-media advertising is used to reach large numbers of people.
adjective
characteristic of or relating to admass.
QUIZ
QUIZ YOURSELF ON "IS" VS. "ARE"
"Is" it time for a new quiz? "Are" you ready? Then prove your excellent skills on using "is" vs. "are."
Question 1 of 7
IS and ARE are both forms of which verb?

Origin of admass

First recorded in 1950–55; ad1 + mass
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2022
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