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admass

[ ad-mas ]
/ ˈædˌmæs /
Chiefly British
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noun

high-pressure marketing in which mass-media advertising is used to reach large numbers of people.

adjective

characteristic of or relating to admass.

QUIZZES

QUIZ YOURSELF ON “THEIR,” “THERE,” AND “THEY’RE”

Are you aware how often people swap around “their,” “there,” and “they’re”? Prove you have more than a fair grasp over these commonly confused words.
Question 1 of 7
Which one of these commonly confused words can act as an adverb or a pronoun?

Origin of admass

First recorded in 1950–55; ad1 + mass
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2021
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