advertising

American  

[ad-ver-tahy-zing] / ˈæd vərˌtaɪ zɪŋ /

Or advertizing

noun

1. the act or practice of calling public attention to one's product, service, need, etc., especially by paid announcements in newspapers and magazines, over radio or television, on billboards, etc..

   to get more customers by advertising.

2. paid announcements; advertisements.

3. the profession of planning, designing, and writing advertisements.

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advertising British  

/ ˈædvəˌtaɪzɪŋ /

noun

1. the promotion of goods or services for sale through impersonal media, such as radio or television

2. the business that specializes in creating such publicity

3. advertisements collectively; publicity

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Other Word Forms

• counteradvertising noun
• proadvertising adjective
• proadvertizing adjective
• self-advertising adjective

Etymology

Origin of advertising

First recorded in 1520–30; advertise + -ing ¹

Example Sentences

He recalled an advertising campaign with the slogan: "The Independent. It is. Are you?"

From BBC

British "adman" Rory Sutherland, who has spent 37 years in the heart of the advertising world, currently as vice-chairman of Ogilvy, fully approves of the Waleses' approach to striking a more modern tone.

From BBC

They make phone calls, pay for advertising and even hold events where participants get a free meal in exchange for listening to the sales pitch for that plan.

From Science Daily

The Eddie Murphy vehicle chronicles a hotshot advertising executive’s rude awakening after a merger leaves him with a new boss.

From The Wall Street Journal

Studio group Canal+ was listed in London, while advertising group Havas was listed in Amsterdam and publishing firm Louis Hachette Group in Paris.

From The Wall Street Journal