advertising

American  

[ad-ver-tahy-zing] / ˈæd vərˌtaɪ zɪŋ /

Or advertizing

noun

1. the act or practice of calling public attention to one's product, service, need, etc., especially by paid announcements in newspapers and magazines, over radio or television, on billboards, etc..

   to get more customers by advertising.

2. paid announcements; advertisements.

3. the profession of planning, designing, and writing advertisements.

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advertising British  

/ ˈædvəˌtaɪzɪŋ /

noun

1. the promotion of goods or services for sale through impersonal media, such as radio or television

2. the business that specializes in creating such publicity

3. advertisements collectively; publicity

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Other Word Forms

• counteradvertising noun
• proadvertising adjective
• proadvertizing adjective
• self-advertising adjective

Etymology

Origin of advertising

First recorded in 1520–30; advertise + -ing ¹

Example Sentences

The company in February began rolling out advertising for its non-premium users in a bid to bring in more revenue.

From Barron's

Revenue diversification is also something shareholders have wanted to see from Snap, since the company makes most of its money from advertising.

From Barron's

There’s more to the story: in Trade Desk’s case, the digital advertising firm has buckled under competitive pressure from Amazon.com.

From Barron's

Snapchat has also invested in AI tools to improve its advertising business.

From The Wall Street Journal

The botched rollout drew criticism, including from prominent blogger John Gruber, who said Apple “squandered” its credibility by advertising features it couldn’t properly deliver.

From MarketWatch