advertising

American  

[ad-ver-tahy-zing] / ˈæd vərˌtaɪ zɪŋ /

Or advertizing

noun

1. the act or practice of calling public attention to one's product, service, need, etc., especially by paid announcements in newspapers and magazines, over radio or television, on billboards, etc..

   to get more customers by advertising.

2. paid announcements; advertisements.

3. the profession of planning, designing, and writing advertisements.

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advertising British  

/ ˈædvəˌtaɪzɪŋ /

noun

1. the promotion of goods or services for sale through impersonal media, such as radio or television

2. the business that specializes in creating such publicity

3. advertisements collectively; publicity

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Other Word Forms

• counteradvertising noun
• proadvertising adjective
• proadvertizing adjective
• self-advertising adjective

Etymology

Origin of advertising

First recorded in 1520–30; advertise + -ing ¹

Example Sentences

Shops, restaurants and cafes have been told to close at 21:00 each night for the next month, while street lights and roadside advertising is being dimmed.

From BBC

Outside the venue, a double-decker bus was parked with signage advertising the LP, which is called “The Boys of Dungeon Lane” after a road in his Liverpool hometown.

From Los Angeles Times

The "exceptional measures" introduced by the Egyptian government also include dimming street lights and roadside advertising, as well as a return to home working for one day a week in April for many.

From BBC

While they make billions of dollars from advertising, investors are wary about higher expenses.

From Los Angeles Times

“To get to these strike prices means that Meta must create new revenue streams, and it can’t be strictly digital advertising,” he says.

From Barron's