Advertising Standards Authority
an independent UK body set up by the advertising industry to ensure that all advertisements comply with the British Code of Advertising PracticeAbbreviation: ASA
When Did “Fat” Become An Insult?The word fat holds a complicated place in our society. As an adjective, it joins words like tall, hairy, fluffy, or bright. But, unlike those descriptors, fat isn't neutral.
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012