audience share

noun

the percentage of households with television sets in use or tuned to a particular station during a specific period of time.

Origin of audience share

First recorded in 1970–75

Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2023

Indeed, she pandemic accelerated many of the systemic changes that were already in motion, namely the growing transfer of audience share to streaming and CTV at the expense of linear TV.
Deep Dive: How the coronavirus crisis accelerated the already cresting CTV sea change | Jessica Rapp | December 21, 2020 | Digiday
And, as revealed by data, the ones that make moves that deliver scalable brand metrics early, stand to claim an audience share that slower adopters will almost certainly miss.
Why publishers need to shift brand lift measurement to an always-on metric | Brand Metrics | October 6, 2020 | Digiday
But for skeptics of evidence-based medicine, “natural” is a handy go-to word to make the target audience share their skepticism.
Warning: “Natural Medicine” Is Often Code for “Pseudoscience” | Russell Saunders | April 3, 2014 | THE DAILY BEAST
By 2011 BSkyB outstripped the BBC in terms of cash revenues, if not audience share.
James Murdoch Resigns as Chair of BSkyB: The Dynasty Ends | Peter Jukes | April 3, 2012 | THE DAILY BEAST
He likes talk radio more than television because it has a wider audience share.
The Pocket Pundit | Samuel P. Jacobs | February 13, 2010 | THE DAILY BEAST

Network audience share is dwindling, advertising revenue is shriveling, and the once-flush news divisions are pinching pennies.
Inside Ted Koppel's ABC Negotiations | Lloyd Grove | January 12, 2010 | THE DAILY BEAST
Growing out of this conviction-tension comes resolve to make the audience share that conviction-tension.
The Art of Public Speaking | Dale Carnagey (AKA Dale Carnegie) and J. Berg Esenwein

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