bancassurance

/ ˈbæŋkəˌʃʊərəns /

noun

1. the selling of insurance products by a bank to its customers

Word History and Origins

Origin of bancassurance¹

from French banc bank + assurance assurance

Example Sentences

Wealth management, bancassurance, and debt capital markets are common drivers for fees, especially as market performance, loan growth and economic sentiment improve in 2H.

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The Chinese insurer’s nine-month new business value surged 46% on year, beating expectations thanks to its bancassurance partnerships and agency channels.

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The group is also expanding its bancassurance partnerships beyond Ping An Bank, they note.

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“Low rates and risk-on market conditions should catalyze fixed deposit conversion to higher-yield wealth products and bancassurance,” he says.

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Under the bancassurance deal, Sun Life will exclusively provide life insurance services to Dah Sing Bank's 570,000 retail banking customers.

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