Dictionary.com
Thesaurus.com

behavioural science

British  

noun

  1. the application of scientific methods to the study of the behaviour of organisms

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

See Examples For:

And that is down to behavioural science, the study of how humans behave, and what drives people to make the choices that they do.

From BBC Jan. 28, 2026

Before it was even known as behavioural science, companies were using the psychological tools it taps into to shape our choices.

From BBC Jan. 28, 2026

“The one thing that’s close to universal in behavioural science is, we’re all lazy,” says Gauri.

From Scientific American Nov. 17, 2022

And some researchers are asking whether behavioural science can be marshalled to help achieve that goal.

From Scientific American Nov. 17, 2022

Andrew Oswald, professor of economics and behavioural science at the University of Warwick, cautions against reading too much into people's accounts of how they felt in the past.

From BBC Oct. 24, 2022

Vocabulary.com logo
by dictionary.com

Dictionary.com's Learning Companion

Go beyond just looking up words.
Remember them forever with VocabTrainer.

Start training