big up

British  

verb

1. slang (tr, adverb) to make important, prominent, or famous

   we'll do our best to big you up

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Example Sentences

To pay the ridiculous salaries to players, all the commercial partners have to big up every game, and many are drab.

From BBC

Of her 100 staff, 12 are dedicated "just to remove negative comments and big up those promoting body positivity".

From BBC

“I know if my son was here tonight, the first thing he would have done is say, ‘Big up to Brooklyn,’” she said.

From Los Angeles Times

A battle-hardened Test centurion with five Six Nations titles to his name, O'Mahony also knew better than to big up Ireland's chances with three games still remaining.

From BBC

“People in the neighboring buildings hustled outside with their pets and kids. I’ve never seen a fire that big up close like that.”

From Los Angeles Times