brand Nazi

British

noun

informal a person who insists on buying one particular brand of clothing or other commodity

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

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Preamble In 1819, when the self-educated mill-worker William Collins began to dream of knowledge for all and chose to devote his life to creating a dictionary, he probably did not envisage a day when it would include words and phrases such as chavtastic, brand Nazi, soz, busty, beer o'clock, Smythchic and LOL.

From The Guardian

Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023