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View synonyms for brand

brand

1

[ brand ]

noun

  1. the kind, grade, or make of a product or service, as indicated by a stamp, trademark, or the like:

    the best brand of coffee.

  2. a mark made by burning or otherwise, to indicate kind, grade, make, ownership, etc.
  3. a mark formerly put upon criminals with a hot iron.
  4. any mark of disgrace; stigma.

    Synonyms: taint, blot, spot, stain

  5. a kind or variety of something distinguished by some distinctive characteristic:

    The movie was filled with slapstick—a brand of humor he did not find funny.

  6. a set of distinctive characteristics that establish a recognizable image or identity for a person or thing:

    Building your personal brand will positively impact your career.

  7. a burning or partly burned piece of wood.
  8. Archaic. a sword.


verb (used with object)

  1. to label or mark with or as if with a brand.
  2. to mark with disgrace or infamy; stigmatize.
  3. to impress indelibly:

    The plane crash was branded on her mind.

  4. to give a brand name to:

    branded merchandise.

  5. to promote as a brand or brand name.

Brand

2

[ brand ]

noun

  1. Oscar, 1920–2016, U.S. folk singer, born in Canada.
  2. a male given name.

brand

1

/ brænd /

noun

  1. a particular product or a characteristic that serves to identify a particular product
  2. a trade name or trademark
  3. a particular kind or variety

    he had his own brand of humour

  4. an identifying mark made, usually by burning, on the skin of animals or (formerly) slaves or criminals, esp as a proof of ownership
  5. an iron heated and used for branding animals, etc
  6. a mark of disgrace or infamy; stigma

    he bore the brand of a coward

  7. a burning or burnt piece of wood, as in a fire
  8. archaic.
    1. a flaming torch
    2. a sword
  9. a fungal disease of garden plants characterized by brown spots on the leaves, caused by the rust fungus Puccinia arenariae
“Collins English Dictionary — Complete & Unabridged” 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

verb

  1. to label, burn, or mark with or as with a brand
  2. to place indelibly in the memory

    the scene of slaughter was branded in their minds

  3. to denounce; stigmatize

    they branded him a traitor

  4. to give a product a distinctive identity by means of characteristic design, packaging, etc
“Collins English Dictionary — Complete & Unabridged” 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Brand

2

/ brænd /

noun

  1. BrandRussell1975MEnglishTHEATRE: comedianFILMS AND TV: broadcaster Russell , born 1975, English comedian and television presenter
“Collins English Dictionary — Complete & Unabridged” 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012
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Derived Forms

  • ˈbrander, noun
  • ˈbranding, noun
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Other Words From

  • brander noun
  • brandless adjective
  • non·brand adjective
  • re·brand verb (used with object)
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Word History and Origins

Origin of brand1

First recorded before 950; Middle English, Old English: “burning, a burning piece of wood, torch, sword”; cognate with Dutch brand, German Brand, Old Norse brandr; akin to burn 1
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Word History and Origins

Origin of brand1

Old English brand- , related to Old Norse brandr , Old High German brant ; see burn 1
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Idioms and Phrases

Idioms
  1. on brand, in keeping with the distinctive characteristics that establish a recognizable identity for a person, product, or thing: He says he wants to be more compassionate, but that’s not really on brand for him.

    The hotel’s interactive website is so on brand.

    He says he wants to be more compassionate, but that’s not really on brand for him.

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Example Sentences

In a statement to the Guardian, Gunn's legal and management team said it was committed to protecting her intellectual property and ensuring that her brand remained strong and respected.

From BBC

After their defeat in the 2024 election, the Democrats have even less clarity about their branding and messaging than they did before.

From Salon

Supreme’s purchase of Typhoo includes two herbal tea brands, Heath & Heather and the London Fruit & Herb Company, as well as specialty tea brand Ridgeways.

From BBC

Even before the furore over the advert, "the brand was on a steady road to nowhere", argues Matthias Schmidt, founder of industry intelligence firm Schmidt Automotive Research.

From BBC

"If I was her, I'd indulge myself in making music in all the different genres and styles I hadn't been able to explore because of branding and expectations," she says.

From BBC

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Related Words

Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023

Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.

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