category management

British

noun

marketing the management of a range of related products in a way designed to increase sales of all of the products

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

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category management

She succeeds Jeff Baker, who will now focus on menu strategy as vice president of category management and culinary innovation, the company said.

From The Wall Street Journal ● Oct. 16, 2026

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Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023