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commercialization

[ kuh-mur-shuhl-uh-zey shuhn ]
/ kəˌmɜr ʃəl əˈzeɪ ʃən /
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noun
the condition of being focused on the profitable aspects of something, especially to excess:Many families have grown tired of the commercialization of Christmas.Increased commercialization—and the tendency to view audiences as consumers rather than citizens—has contributed to the decline in public-service broadcasting.
the act or process of making something available for sale or viable as a profitable commodity:The fuel cell is currently expensive to produce, but commercialization will reduce the costs.Successful commercialization of this oilseed will depend on a combination of farmer and market readiness that may be difficult to achieve.
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The rainy weather could not ________ my elated spirits on my graduation day.
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Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2022

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