community management

American  

[kuh-myoo-ni-tee man-ij-muhnt] / kəˈmyu nɪ ti ˌmæn ɪdʒ mənt /

noun

1. the work of recruiting, nurturing, and growing a community online, as for a website or video game, to improve engagement and retention of users or subscribers.

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Other Word Forms

• community manager
  noun

Etymology

Origin of community management

First recorded in 1995–2000 for online community management

Example Sentences

Roles like game marketing, community management, user experience design, game analytics and QA testing are integral to a game’s success, he said.

From Los Angeles Times • Jan. 17, 2024

One said they didn't have a cellphone, the other asked him to talk to the community management team.

From BBC • Nov. 2, 2022

So far, Whittier appears to be a small success story of community management.

From Slate • Aug. 25, 2020

To provide some at-home quarantine entertainment with “fun, unique, community-driven chaos,” said Robin Boehlen, the org’s community management lead.

From Washington Post • Apr. 15, 2020

“I think community management brings a lot of compassion into technology,” says Tran.

From The Verge • Apr. 1, 2020