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customer relationship management

British  

noun

  1.  CRM.  the practice of building a strong relationship between a business and its customers and potential customers

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Example Sentences

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The company also said that 10 of the top 20 biopharmaceutical companies had committed to its Vault customer relationship management platform.

From Barron's

A number of small and midsize companies say they are vibe coding their own customer relationship management software in an effort to get more customized systems at a better price.

From The Wall Street Journal

However, the broader outlook for gold remains mostly intact, the head of customer relationship management says.

From The Wall Street Journal

According to OpenAI, Frontier allows corporations to connect their AI agents to use information stored in disparate data warehouses, customer relationship management systems, and other internal applications.

From Barron's

The situation in the Middle East remains highly sensitive, the head of Customer Relationship Management adds.

From The Wall Street Journal