customer base

American  

[kuhs-tuh-mer bays] / ˈkʌs tə mər ˌbeɪs /

noun

plural

customer bases

1. the established customers of a business; the market segment on which a business depends.

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Example Sentences

At Parallel, Agrawal said he has an ambitious growth plan to expand its products and customer base over the next year.

From The Wall Street Journal • Apr. 29, 2026

The stakes are high, as the overall customer base for Medicare will continue to rise as about 11,000 Americans turn 65 every day and become eligible to choose either traditional Medicare or Medicare Advantage.

From MarketWatch • Apr. 24, 2026

The chain's global reach relies on a strong brand, robust ecosystem, and loyal customer base, according to Zhou.

From BBC • Apr. 21, 2026

Within that customer base, the company served 229,100 active customers during the quarter compared with 147,300 in the period last year, though the increase includes new customers added through acquired brands.

From Barron's • Apr. 16, 2026

In internal company correspondence, attacks on the hypocrisy of the music companies and defenses of a democratic communications structure imperceptibly gave way to discussions of "customer base," "user experience," and "saleable demographics."

From The Public Domain Enclosing the Commons of the Mind by Boyle, James