customer base

American  

[kuhs-tuh-mer bays] / ˈkʌs tə mər ˌbeɪs /

noun

customer bases plural

1. the established customers of a business; the market segment on which a business depends.

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Other Word Forms

Inflected Forms

noun

• customer bases
  plural

Example Sentences

She said her business was lucky to have a "solid customer base" who shop there weekly.

From BBC • Jun. 11, 2026

Despite the recent slowdown, Chipotle remains one of the strongest brands in restaurants, catering to a younger, higher-income customer base seeking healthier, protein-heavy meals.

From Barron's • Jun. 10, 2026

For that to happen, Kuntz said, 1400-seat theater will need to screen a regular supply of films to a diverse customer base, including nearby students that have long been among its most frequent customers.

From Los Angeles Times • Jun. 3, 2026

The high-performance electric SUV is a far cry from the sports cars of Lotus’s heyday, the kind of vehicles that can bring in a much wider customer base.

From The Wall Street Journal • May 31, 2026

In internal company correspondence, attacks on the hypocrisy of the music companies and defenses of a democratic communications structure imperceptibly gave way to discussions of "customer base," "user experience," and "saleable demographics."

From The Public Domain Enclosing the Commons of the Mind by Boyle, James