customer base

American  

[kuhs-tuh-mer bays] / ˈkʌs tə mər ˌbeɪs /

noun

plural

customer bases

1. the established customers of a business; the market segment on which a business depends.

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Example Sentences

"Labubu has a loyal and fanatic customer base, so a film could potentially be a significant growth opportunity for them, if the content is appealing," said Kapil Tuli from the Lee Kong Chian School of Business at the Singapore Management University.

From BBC

While JD Logistics should benefit from the wider JD group’s support, the expansion of the logistics company’s external customer base would be key to the company’s long-term outlook, they add.

From The Wall Street Journal

What the iPhone maker has that the others lack is an unparalleled customer base.

From The Wall Street Journal

Selling only in the Golden State at first will allow the company to learn from an engaged customer base, said Yamaguchi.

From Los Angeles Times

Narayen’s strategy has been to use AI to expand Adobe’s customer base.

From The Wall Street Journal