customer base

American  

[kuhs-tuh-mer bays] / ˈkʌs tə mər ˌbeɪs /

noun

plural

customer bases

1. the established customers of a business; the market segment on which a business depends.

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Example Sentences

The carrier is able to hike flight fares because of its particularly loyal customer base, Nocella says.

From The Wall Street Journal • Apr. 22, 2026

Sure, the mall was dying even before the pandemic, and attracting new commerce would be difficult because the customer base — public employees — has disappeared to remote work stations.

From Los Angeles Times • Apr. 11, 2026

Constellation has been pressured by weaker spending among Hispanic consumers, who account for roughly half of its beer customer base, as immigration raids and affordability issues weighed on the group’s sentiment.

From Barron's • Apr. 9, 2026

And while memory companies produce offerings for a diversified customer base, Woodring noted that data centers make up more than 80% of the revenue opportunity for HDD makers.

From MarketWatch • Apr. 6, 2026

Before long, a network of environmentally concerned gardeners had formed around Territorial's customer base, including several Tilth communities, groups of gardeners concerned with promoting earth stewardship and organic husbandry in both rural and urban settings.

From Organic Gardener's Composting by Solomon, Steve