customer base

American  

[kuhs-tuh-mer bays] / ˈkʌs tə mər ˌbeɪs /

noun

plural

customer bases

1. the established customers of a business; the market segment on which a business depends.

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Example Sentences

Within that customer base, the company served 229,100 active customers during the quarter compared with 147,300 in the period last year, though the increase includes new customers added through acquired brands.

From Barron's • Apr. 16, 2026

Sure, the mall was dying even before the pandemic, and attracting new commerce would be difficult because the customer base — public employees — has disappeared to remote work stations.

From Los Angeles Times • Apr. 11, 2026

Vinted booked a sharp increase in annual revenue, as the online secondhand marketplace continued to expand its customer base.

From The Wall Street Journal • Apr. 9, 2026

“We see Neo driving meaningful adoption for first-time Mac owners with a distinct customer base relative to the Air and Pro models,” Mohan wrote.

From MarketWatch • Apr. 6, 2026

The eighty-column mind was thought by most hackers to dominate IBM's customer base and its thinking.

From The Jargon File, Version 4.2.2, 20 Aug 2000 by Steele, Guy L.