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customer-facing

British  

adjective

  1. interacting or communicating directly with customers

    good customer-facing skills

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Example Sentences

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See Examples For:

Some are rolling out customer-facing GenAI chatbots, but it’s more for the purpose of ticking a box than driving real value.

From The Wall Street Journal Jul. 28, 2026

Just as texture is now the telltale sign of a real photograph, finally giving pores and wrinkles the promotion to a customer-facing role they deserve, linguistic variety and uninhibited honesty will become certificates of authenticity.

From Slate Jan. 7, 2026

“AI will also play a key role in store associate training, reinvesting time for more customer-facing duties and driving new purchasing journeys.”

From MarketWatch Jan. 2, 2026

The Institute of Customer Service told BBC South East 40% of customer-facing staff had faced some level of abusive behaviour, according to its research.

From BBC Jan. 2, 2026

Consumer psychologists often urge companies with customer-facing businesses to adopt a single “snakelike” form of line, as opposed to offering several different queues, to speak with an employee.

From Barron's Nov. 17, 2025

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