customer relationship management

British  

noun

1.  CRM.  the practice of building a strong relationship between a business and its customers and potential customers

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Example Sentences

“Renewed tensions or additional actions in the region could drive demand for gold and other safe-haven assets. Investors could remain sensitive to the next steps in the U.S.-Venezuela relationship,” the head of Customer Relationship Management adds.

From The Wall Street Journal

“A softer dollar has reinforced this narrative, enhancing gold’s appeal,” the head of Customer Relationship Management adds.

From The Wall Street Journal

But its industry-leading customer relationship management software has neared saturation, and annual sales growth began slowing the following year, down to 8.7% in fiscal year 2025, which ended in January.

From Barron's

Veeva broke off its partnership with Salesforce in 2022 and released Vault CRM, its customer relationship management platform, two years later to replace software it had built using Salesforce technology.

From Barron's

ServiceNow increased revenue by 22% in its latest quarter, as AI demand from both existing customers and new customers grew, particularly in its customer relationship management business.

From The Wall Street Journal