customer base

American  

[kuhs-tuh-mer bays] / ˈkʌs tə mər ˌbeɪs /

noun

• customer bases
  plural

1. the established customers of a business; the market segment on which a business depends.

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Other Word Forms

Noun Inflected Forms

• customer bases
  plural

Example Sentences

See Examples For:

customer base

Its American customer base is about 255 million, about 75% of the country’s population.

From The Wall Street Journal ● Aug. 2, 2026

“In almost any other restaurant, Taco Bell’s pace of innovation would seem too fast-paced, but I think that the Taco Bell customer base welcomes that and responds to it,” said Harbour from Morgan Stanley.

From Los Angeles Times ● Jul. 31, 2026

He noted that for Mastercard’s customer base, which consists of financial-services players, the company’s open standard for stablecoins “provides direct participation, reduced dependency on third parties and the benefits of distributed economics.”

From MarketWatch ● Jul. 30, 2026

Analysts say the move could be seen as Samsung's effort to find an AI memory customer base beyond Nvidia, which has long relied on SK hynix for HBM.

From Barron's ● Jul. 30, 2026

In internal company correspondence, attacks on the hypocrisy of the music companies and defenses of a democratic communications structure imperceptibly gave way to discussions of "customer base," "user experience," and "saleable demographics."

From The Public Domain Enclosing the Commons of the Mind by Boyle, James