display ad

noun

1. an advertisement, in a newspaper or other publication, often using special attention-getting devices, as large size, display type, and illustrations.

Word History and Origins

Origin of display ad¹

First recorded in 1915–20

Example Sentences

The Texas-led case focuses on Google’s control over the technology that delivers display ads across the web.

From Fortune

Once Google became the dominant player in the display ad space, it imposed a one-exchange-rule on publishers, preventing them from sending their inventory to other ad exchanges, the plaintiffs also alleged.

From Search Engine Land

However, sites can also meet, or exceed, these thresholds without AMP, which may be a more suitable option for businesses that rely on display ads for revenue, or do not wish to maintain AMP versions of their pages.

From Search Engine Land

He had regularly bought display ads direct from Google before the rule change.

From Digiday

The business model will be an equal combination of affiliate, partnerships and display ads.

From Digiday

And an individual looking at a display ad is slightly less likely to buy that product than to get struck by lightning.

From The Daily Beast

I had noticed it once while I was eating and had assumed it was a display ad for sun glasses.

From Project Gutenberg