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distribution channel

British  

noun

  1. marketing the network of organizations, including manufacturers, wholesalers, and retailers, that distributes goods or services to consumers

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

As for Walmart and Apple, yes, the former sells Apple products, but that distribution channel is small potatoes compared with Apple’s own digital and physical stores and mobile carriers.

From Barron's

Clark also pointed to the company’s integrated ecosystem across search, the cloud, YouTube and Android, which gives it access to first-party data and provides a distribution channel for its AI products.

From MarketWatch

The adoption of AI agents could be accelerated by Gemini’s latest enterprise offerings, combined with the company’s existing distribution channels and familiarity with data security.

From MarketWatch

“Its unmatched reach, strong brand, and omnipresent distribution channels mean that it can connect creators, advertisers, and viewers like no other platform can,” MoffettNathanson analysts wrote in their report.

From Los Angeles Times

This democratization has been driven largely by industrialization and the diversification of distribution channels, which have reshaped the availability and affordability of these products.

From Salon