endorsement

American  

[en-dawrs-muhnt] / ɛnˈdɔrs mənt /

Also indorsement

noun

• endorsements
  plural

1. approval or sanction.

   The program for supporting the arts won the government's endorsement.

2. the placing of one's signature, instructions, etc., on a document.

3. the signature, instructions, etc., placed on the reverse of a commercial document, for the purpose of assigning the interest therein to another.

4. a clause under which the stated coverage of an insurance policy may be altered.

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endorsement British  

/ ɪnˈdɔːsmənt /

noun

1. the act or an instance of endorsing

2. something that endorses, such as a signature or qualifying comment

3. approval or support

4. a record of a motoring offence on a driving licence

5. insurance a clause in or amendment to an insurance policy allowing for alteration of coverage

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Other Word Forms

Derived Forms

• nonendorsement
  noun
• preendorsement
  noun
• reendorsement
  noun
• reindorsement
  noun
• subendorsement
  noun
• superendorsement
  noun

Inflected Forms

Nouns

• endorsements
  plural

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Etymology

Origin of endorsement

First recorded in 1540–50; endorse + -ment; compare Anglo-French endorsement

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Explanation

An endorsement is a form of public support or approval. Endorsements are given to politicians and products. If you give something an endorsement, you're basically saying "I approve of this person or product." Celebrities give politicians an endorsement if they think you should vote for them. When celebrities do commercials for products, those are also endorsements. If someone puts their fame or name behind something, they're endorsing it and giving their approval. That goes for checks, too: when you sign one you've just written, you've endorsed it.

Example Sentences

See Examples For:

endorsement endorsements

Yes, I knew very well that the actual band had given their ringing endorsement to this effort.

From Salon ● Oct. 7, 2026

This was the second royal endorsement this week for Sir Kevin's charity run - with Princess Anne having shown her support for him on Monday at the University of York.

From BBC ● Sep. 29, 2026

Musk’s endorsement of Chinese manufacturing isn’t limited to its automotive sector.

From MarketWatch ● Sep. 23, 2026

The framework includes important safeguards, including agent registration, limits on agent fees and the creation of a database to assist athletes in understanding the fair market value of their endorsement opportunities.

From The Wall Street Journal ● Sep. 22, 2026

Despite Fuller’s lukewarm endorsement of the vigil, he was suspicious of whites’ commitment.

From "The Best of Enemies" by Osha Gray Davidson

“Celebrity endorsements are associated with raising about five times as much capital as non-endorsed offerings,” White and Wilkoff report in their paper.

From MarketWatch ● Sep. 23, 2026

White and Wilkoff say they can only prove a connection between celebrity endorsements and scams, not the cause.

From MarketWatch ● Sep. 23, 2026

The NIL era, which began in 2021, allowed college athletes for the first time to get paid for endorsements.

From The Wall Street Journal ● Sep. 18, 2026

While Certor has done name, image and likeness deals with college players and Riddell doesn’t do endorsements at all, Light has pitchmen at all levels of the game.

From The Wall Street Journal ● Sep. 13, 2026

Thanks to these endorsements, Fuller ’s job was saved, but the attacks enraged many in the black community, foremost among them Ann Atwater, who was by this time completely devoted to the charismatic leader.

From "The Best of Enemies" by Osha Gray Davidson

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Related Words

• advocacy
• affirmation
• approval
• backing
• commercial
• confirmation
• favor
• permission
• ratification
• recommendation
• signature

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