fast fashion

American  

[fast fash-uhn] / ˈfæst ˌfæʃ ən /

noun

1. low-priced clothing that is brought to market quickly and copies fashion trends created by luxury brands or small, independent designers.

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Other Word Forms

• fast-fashion adjective

Etymology

Origin of fast fashion

First recorded in 1975–80

Example Sentences

Cristina Avello and Priscila Espinoza, both pre-med students at Marian University, joined the study to better understand how fast fashion might affect children's health.

From Science Daily • Apr. 2, 2026

“Forbidden Fruits” can’t reconcile all of its influences and just ends up as a collection of references and high style without much staying power — it’s essentially the fast fashion of girly pop horror.

From Los Angeles Times • Mar. 26, 2026

Washington says some content creators are probably fueling people's demand for "fast fashion".

From BBC • Feb. 25, 2026

Gen Z consumers, Silverstein said, tell her in interviews that they care about sustainability, even if they often trade it for fast fashion in a bid to express their various identities.

From The Wall Street Journal • Feb. 25, 2026

Just as fast as skill “turns off” work, just so fast fashion turns it on.

From A New Atmosphere by Hamilton, Gail