grey power

noun

1. the political, financial, or social influence of elderly people

Example Sentences

He completed the trip in the Velux 5 Oceans race in the 60-foot Grey Power in 130 days.

Read more on Seattle Times

That’s exactly why the Smithsonian is now in possession of Betty Draper’s bright yellow house dress, Draper’s signature grey power suit and fedora as well as other props and behind-the-scenes notes.

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The BBC's Chris Eakin joined Sir Robin on board his boat, Grey Power, for a glimpse of what life is like at sea.

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The deal, which is expected to close early in 2015 following necessary regulatory approvals, would put Desjardins behind Canadian property and casualty market leader Intact Financial Corp, which operates under its own name as well as brands including Grey Power and Belairdirect.

Read more on Reuters

The government will do well to remember that grey power forced the former taoiseach Brian Cowen into an embarrassing climbdown over controversial plans to abolish automatic free healthcare for the over-70s.

Read more on The Guardian