alluring

American  

[uh-loor-ing] / əˈlʊər ɪŋ /

adjective

1. very attractive or tempting; enticing; seductive.

2. fascinating; charming.

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alluring British  

/ əˈljʊərɪŋ, əˈlʊə- /

adjective

1. enticing; fascinating; attractive

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Other Word Forms

• alluringly adverb
• alluringness noun
• unalluring adjective
• unalluringly adverb

Etymology

Origin of alluring

First recorded in 1525–35; allure + -ing ²

Example Sentences

But the electorate appear to be telling Labour at the moment experience is a double-edged sword and the prospect of the new and novel appears alluring to many.

From BBC

And although the prospect of tapping into Venezuela’s vast riches might be alluring, people close to ConocoPhillips note it has an abundant backlog of safe, lucrative oil fields to drill—from West Texas to Alaska.

From The Wall Street Journal

One travels to see alluring sights: I’ve had my eye on Mexico City for a long time.

From The Wall Street Journal

A connoisseur of Western literature, the supreme leader has a pretty good grasp of how alluring and corrosive Occidental ideas and manners can be.

From The Wall Street Journal

But what begins as the sleazy and alluring tale of a man parachuting into self-destruction turns into an exploration of the transformative power of living in one’s true identity.

From Los Angeles Times

Related Words

• beguiling
• captivating
• charming
• enticing
• seductive
• tempting