ballyhoo
noun
a clamorous and vigorous attempt to win customers or advance any cause; blatant advertising or publicity.
had been ballyhooing
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past perfect progressiveof ballyhoo.past perfect progressive
Used to describe an action that was ongoing continuously in the past up until another past event interrupted it.
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
For a week before the game local society and sporting pages had been ballyhooing the event.
From Time Magazine Archive
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