self-destruct
verb (used without object)
to destroy itself or oneself.
Used to describe an action that began in the past, has continued continuously, and is still in progress.
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
While JJB has been self-destructing, rivals have got stronger.
From The Guardian ● Aug. 18, 2012