ballyhoo
noun
a clamorous and vigorous attempt to win customers or advance any cause; blatant advertising or publicity.
Used to describe actions that started in the past and continue into or have direct relevance to the present.
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
The rustic Khrushchev would have ballyhooed news like that from the golden onion domes.
From Time Magazine Archive
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