at a discount

Idioms  

1. At a lower than usual price; also, held in low esteem. For example, I'm holding off on buying a computer until I can get one at a discount, or Liberals are at a discount in the present administration. The first usage, mainly found in business and commerce, dates from about 1700. The figurative usage is about a century newer.

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Example Sentences

The loans in the two funds were nearly identical, but shares of the public BDC were trading at a discount to net asset value.

From The Wall Street Journal

Irenic believes Integer shares trade at a discount in part because it doesn’t have any pure-play publicly traded peers and is therefore not well understood or covered by Wall Street analysts, the people said.

From The Wall Street Journal

She added that some companies going public next year might need to price their offerings at a discount to what they believe their company is worth to entice investors.

From The Wall Street Journal

Fossil sold too many watches at a discount, which was eating into profits, so executives reduced the price cuts expecting that the move would diminish sales.

From The Wall Street Journal

Competitor Allianz guided for 7% to 9% for 2024-27, and Munich Re is trading at a discount to the company.

From The Wall Street Journal

Related Words

• inexpensively
• poorly
• reasonably